Methods of presentation of adult people with Down syndrome as exemplified by chosen media images

Abstract

The aim of the article is to show some media presentations of adults people with Down syndrome. Several television programmes were taken into consideration – Down the Road, Zespół w trasie and Projekt Cupid, as well as campaigns and social advertisements (in particular sports) from the years 2020–2022, plus an artistic project called Downtown Collection. This is own research – a critical study of cases chosen personally. The key for the selection was intellectual disability (Down syndrome) of people appearing in public presentations. The quality method was applied, together with the technique of the analysis of the contents/content of media images treating them as peculiar texts of contemporary culture, describing them and interpreting. The free narration is not established in any specific pedagogical-sociological theory. It is a humanistic-social reflection and descriptive theoretical deliberations based on available literature of the subject. The reflections can be placed in the area of disability studies.